Category: Training

Do you Ration Your Passion in Your Writing for Learning?

What happens when you listen to a passionate speaker? Was their enthusiasm contagious? Passionate speakers use emotion to engage us as listeners.  We notice their excitement in their body language.  We hear their eagerness, their spirit, their fire in their voice. Passionate communicators are fascinating.  They create an intense focus in their words. We go […]

Using Impactful Words and Stories

Why do people prefer to use one training programme over another? They choose programmes with impact.  Programmes with impact have words that influence and stories that stick in people’s memories. In defining what I believe is a critical element of writing for learning, I’ll make my case by amending the well-known quote from Animal Farm […]

Writing for eLearning

How often do you feel confused when reading instructional content? Do you feel the writer is trying to convince you how smart they are? Are you impressed by their use of big words? Or frustrated because there is too much detail? How often is the answer to these questions yes? Want to be clear without […]

Do you get stuck when wanting to write an enticing introduction?

Think Like a Cartoonist to Grab Attention If you tell them about cars, they think of pumpkins If you talk to them about dinner, they think of steering wheels In short, they force-fit thoughts that may have a connection to each other. But what’s a cartoonist got to do with the opening lines of your […]

Spice Up Your Content

Last week I wrote about four types of bland words: Chewy and tasteless Stale Doughy Low in nutrition If you didn’t read last week’s article which leads into this one, here’s the link Bland words This week I’ll show you how to add flavour to your words. To spice up your content, remove chewy words […]

Weasel Words

You work late at night to finish your Modlette. But in the morning when you read your written passages the writing sounds bland. You can’t send it for approval like this. What happened? Have weak phrases sneaked into your writing? Will your learners be bored and switch off? Weak phrases are very sneaky and can […]

How to use analogies in your training

Uh oh. June feels stuck. She has a contract to write some text for training Modlettes.  She really wants to impress a new client. But she’s very afraid her text will be boring that she can’t get started.  She’s afraid her text will be like a bland chicken dish without salt, without chillies, and without […]

Overcoming the Correct v Incorrect Response

What if you were in a classroom and the trainer answered every participants’ comment by saying “Right” or “Incorrect”? If this went on throughout the session imagine how confused the participants would be. So, why is this one of the most common types of feedback to user responses in eLearning? How can we overcome this? […]

Conversation-Driven eLearning

Let’s face it even good voice over, can be tiring to listen to for long periods. We get a bigger buzz by listening to the to and fro of two voices. A change of pace and tone. It’s easier to write dialogue and you tend to stay away from bullet point lists. Some studies have […]

What eLearners Really Think

Do we believe the Goldfish myth?  "That today’s people have a shorter attention span than a goldfish." This theory is often put forward in training and development circles to justify low learner engagement and retention. But how can this be?  It’s nonsense and I challenge anybody to measure a goldfish’s attention span. According to a […]

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