The Blog

Did you ever want to be a great CEO, or perhaps the marketing guru everybody looks up to? Very few people want to be a trainer because for years there’s been a disparaging comment doing the rounds which goes:  “Those who can’t do, train” Being an awesome trainer and...

Christine is a classroom trainer working mainly with Customer Service people in her company.  When she first started, she used to stick slavishly to her notes and her timing and wondered why her pupils failed to perform well in the questionnaire at the conclusion of...

What is Sales Assist? A strategic process that equips all Customer contact team members with the information they need to have a valuable conversation with decision influencers at each stage of the Customer’s problem-solving life cycles to optimise sales return and...

When I was in the corporate world, some time ago now, when it came to induction no one wanted to know.  It was time consuming and something we thrust online managers with a memo . . . “A new recruit will be visiting your department at . . . please make her welcome and...

My wife and I are foodies and only cook real favourites more than once.  The rest of the time we experiment and over the years have built up quite a portfolio of recipes with comments about the end result. The other day I noticed we had a bag of peaches in the freezer...

Corporates and SME’s that priortise training and development experience growth in employee engagement,   Customer acquisition, market strengths, talent attraction, Customer satisfaction and more.  Good training policies can reduce and prevent: Disengaged workforce...

Technology has brought rapid change to most industries.   If not technology, then regulation, consolidation and new paradigms.  Marketing in this changing environment is a challenge.  How can you stabilise your company as a market leader when your Customers and...

Introduction The approach to training that we took in the past worked well.  It was possible to take our time to produce training programmes that met the long term goals of the business; however, today’s pace of business means that it is no longer feasible.   The Need...

It is undeniable that mobile learning is the future.  As a generation of young people who have always had access to mobile phones come into the work force this medium is second nature to them.  Whether they are in the middle of a crowded office or on a production...

As a child I remember the story of The Emperor’s New Clothes.  The emperor in the story strutted around believing he was wearing the finest garments in all the world.  The truth is, as you’ll likely remember, was he was stark naked.  The public image he believed he...

“When you have a team that permanently operates out-of-office, they have specialised training needs.  Especially if they are new hires.  How can you engage them in their job if you see them so rarely, if ever?”   Many companies have remote workers these days.  Sales...

“We’d like to go on line with you but what will we do with these training manuals we bought?”  We hear this so often, and now I’m going to tell you. The process of converting to blended learning or full online is more about transforming the content and activities to...

The average learner has around 20 minutes to concentrate on learning.  Any longer requires enforced concentration.  So, a really important aspect of what makes effective eLearning is that it respects its audience and makes good use of this time.  After all, eLearning...

Innovations have no value unless people and organisations harness them to achieve their goals. One of the most effective mechanisms to ensure Customers are continuing to enjoy value from your innovative products and services is by investing in Customer education. The...

We use multi-choice questions in Modlettes because it is easy to collect and record the results.  They can also be used for competency checks in simulations which is very important for teaching soft skills.  Some people argue that multi-choice questions shouldn’t be...

In my experience very few companies treat creativity like a job expectation and incorporate it into their performance development system.  A recent Gallup Survey shows that the three foundational factors needed to foster creativity are all too rare: Expectations to be...

Over the years I have participated in many different sales conferences, both as a key note speaker and running workshops.  Apart from skills training and motivational sessions the product managers get to deliver a lot of product information.  Both about promotions and...

Whether a company is aware of it or not, the potential audiences for learning content lie beyond the boundaries of the organisation.  In addition to employees, learners can be contractors, re-sellers, franchisees and other stakeholders, as well as Customers and the...