Before you write your opening you have to consider the purpose of your training, in this case Karl’s problem is that his audience gets bored when he’s presenting financials. So, you’ll determine first:
After defining the problem and the happy destination, Vickie has written a new opening:
We’ve all been there. You’ve worked hours over your presentation.
You’ve carefully selected the highlights of the annual report. You’ve kept your slides simple.
But when presenting your colleagues look bored. One is even yawning.
You are so frustrated. And you can’t help wondering how the hell you can engage an audience of line managers with a financial presentation. How can you engage them? And get them to understand the impact of their actions?
You are starting to think it’s impossible. But it doesn’t have to be so difficult. Use these tips and you will be the star presenter of financial results.
Let’s Analyse Vickie’s Opening
Karl reads on because he wants to know where we’ve all been. The sentence has aroused curiosity. The first sentence is an invitation for learners to start the Modlette, it’s like opening the door and inviting the learner into your home.
Karl recognises this scene that Vickie has sketched. He always works for hours to try and perfect his presentations and does his best to create simple slides.
You are so frustrated. And you can’t help wondering how the hell you can engage an audience of line managers with a financial presentation. How can you engage them? And get them to understand the impact of their actions?
You are starting to think it’s impossible, Karl recognises this description of his struggle with engaging audiences. This is gold. He feels understood, and that’s why he continues the Modlette.
But it doesn’t have to be so difficult, next week I’ll share with you the seven tips you can follow to captivate your audience. .. even if they are not really interested in finance. Earlier articles about writing for eLearning can be found