5. Shed light on the unknown
There’s another trick that writers use to bring abstract and unknown concepts to life.
Metaphors.
Sverdrup-Thygeson’s strength is in her sensory descriptions and storytelling, but the odd metaphor pops up, too:
“Houseflies’ poor table manners and somewhat varied diet, which includes items such as animal dung, are the reason why they spread infection. The flies aren’t dangerous in themselves, but like used syringes, they can carry infections and pass them on to us.”
We all know the risks of used syringes, and by referring to them, the author highlights the danger of houseflies and how they can spread infections.
Training Tip
To explain an abstract concept, try dreaming up a metaphor. Compare something people don’t know with something they do know, or something abstract with something concrete.
Metaphors are the ladybirds in your narratives, adding a splash of colour and fun.
Life is too short for boring content.
In this distracted world full of training content, inspiring learners with your ideas may feel like an impossible task.
But when you harness the power of stories, metaphors, and sensory language, your writing bursts into life.
Come on. Let your words shimmer and shine.
Dare to add a splash of colour
And let your voice stand out like a bright butterfly in a sea of grey content.
Take your new intention, live, into 2025
Happy writing for eLearning.